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Como fazer dinheiro com a internet – infográfico

December 6, 2010 Tags: , , , Comments Off 5,404 views

Este infográfico da F@stCompany tenta resumir em uma tela as diferentes formas de se fazer dinheiro atualmente usando a internet. O texto introdutório do gráfico diz (em livre tradução): “Graças à internet, o dinheiro agora é de graça, se você for esperto o suficiente para saber onde procurar por ele. Ou se você não é esperto, mas tem um amigo inteligente que te mostrou este infográfico.” Pois bem, tá aí o gráfico pra vocês. E o “amigo inteligente” que me mostrou o gráfico foi a Debora Schach no BlueBus.


A lista da Fast Company dos 10 erros mais comuns que startups e pequenas empresas cometem :

  1. “Drinking Your Own Kool-Aid” – Overestimating the Enthusiasm for Your Product/Service – thinking your product is more special than your customers perceive.
  2. Not Validating Market Demand – thinking that your product is a “winner” before making sure you get a solid base of people who agree
  3. Starting to Work with Customers Too Late – only engaging with customers when the product is ready for sale.
  4. Underestimating the Difficulty in Penetrating the Market – not expending enough effort to reach customers and to get them to try the product.
  5. Overestimating the Product’s Uniqueness – related to “drinking your own Kool-Aid” this refers to not taking competition into account, where competition can be another product or service, or whatever customers are using today.
  6. Underestimating the Effort Needed to Build the Product – promising to get to market before you can actually finish the product.
  7. Hiring the Wrong Kind of People – hiring “big-company types” who are used to having a support staff to help them do their work.
  8. Not Focusing – being tempted by side projects and spreading yourself too thin to focus on developing your company’s main value proposition
  9. Not Pricing Correctly – under or over-pricing the product may inhibit adoption.
  10. Not Having a Long-term Vision That Scales –having a “one-trick pony” that does not lead to future sales

(Via @fseixas)